BarcelonaAugust 2026

Insights

Field notes 9

Ideas, methods, and initiatives from designing and leading teams. Some of it is how I think about design. Some of it is what I've learned leading people.

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Field noteDesign leadership·2026

Information Architecture Is a Leadership Skill

The org chart says who reports to whom. It says nothing about where a decision actually lives, or how anyone finds it again.

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Field noteAI·2026

You Don't Need to Hire a Model Designer

"Model Designer" sounds like a role you post on LinkedIn and wait to fill. It's closer to a set of decisions your team is already halfway trained to make.

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Field noteUser research·2026

The Gap Between Research and What Gets Built

Good research doesn't usually fail by being wrong. It fails by being right and still not changing anything.

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Field noteSystems design·2026

What Ten Products at Once Taught Me About Systems Thinking

A systems map gets drawn once, in a workshop, and forgotten. What actually let me hold ten products in my head at once wasn't a diagram. It was infrastructure I had to build myself.

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Field noteAI·2026

The Wave Is the Sea

Technology is moving faster than we're evolving to meet it. This is a reflection on what that actually asks of us, not an argument with a tidy answer.

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Field noteDesign leadership·2026

The Job Wasn't Too Big. It Was Three Jobs at Once.

Nobody asks a Director out loud why they're applying for a Principal role instead. They just wonder. Here's the honest answer, before anyone has to ask it.

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